Prospecting for New Hair Loss Clients

What do you do now?

You have the knowledge and you’ve been trained, but how do you find the women in need of your services? Sometimes that search can seem daunting for those who are just starting out in the Hair Replacement business. The good news is that there are some easy steps you can take starting now that will help you narrow your focus and start bringing in those clients, boosting not only your clientele, but also your profitability.customer-563967_1920

So, what is your target market? How do you get the word out? Why are observations, verbals, and referrals key elements of your marketing efforts? This video gives you those answers and more to help you build your new clientele.

Prospecting New Clients

WATCH THE TRAINING VIDEO (Click on the Play Button):
 

In this episode, you’ll discover the following:

  • How to find your target market
  • The real statistics of the salon population
  • How to build qualified prospects
  • How to respond to the age old question – “What do you do?”

RESOURCES:

In this week’s training, we used and referenced the following resources:

Video Notes: Prospecting New Clients

Book: Acres of Diamonds by Russell H. Conwell

Book: Blue Ocean Strategy by W. Chan Kim & Renee Mauborgne

JOIN THE CONVERSATION:

One of my favorite parts of doing these posts is participating in the conversations they provoke and answering any questions you may have.

Don’t forget to leave your comments below.  I want to hear from you!

Please note: I reserve the right to delete comments that are offensive or off-topic.

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2 thoughts on “Prospecting for New Hair Loss Clients

  1. Jeffrey, thank you for doing your blogs. You have always been informational. one question though, why not just say we offer hair loss solutions instead of hair restoration and solutions?

    Dan Brummel
    Capilia Madison
    Hair Loss Solutions

    • Dan, thank you for your thoughts. I agree the words can be reworked to say simply that we provide hair loss solutions as used in the title of both of my books refer to. Keep your comments coming they are what causes growth and change from good to great.
      jp